Slow fashion is the slowing down of the production and consumption cycle of fashion. It is about considering the processes and resources required to make clothing and taking into account the fair treatment of people and environment, aka the true cost of fashion. It is the conscientious consumer choice to buy better quality garments that will last longer. The movement is a rebuttal to fast fashion, which thrives on mass-scale, cost-cutting, mindless consumption, and ultimately, fast turnover to landfill.
Slow fashion is about creating your own capsule collection of timeless investment pieces that are stylish and practical. It’s mending instead of tossing away or adding to the overloaded second-hand market. It’s looking amazing in every day beautiful pieces. At the same time, it’s feeling amazing for making am intentional purchase decision.
As a slow fashion label, a hop and a skip values sustainability. As Designer and Founder of A Hop & A Skip I aim to create ageless designs and silhouettes that last well beyond seasonal trends, from which you can mindfully curate a wardrobe of value pieces.
The slow fashion movement invites you to invest in gorgeous, beautifully hand-crafted pieces. It asks you to resist cheap, trendy buys. Buying one outfit from A a hop and a skip instead of grabbing a bunch of bits from a mass-retailer supports local industry and equals a happier Earth. I invite you to join me in the slow fashion movement.